Are promotion solutions part of the marketing plan?

When we work with marketing plans we are used to focus on purpose, goals, strategy and result. This is why it is also important for us to work on the same kind of working methods when we talk about promotion solutions.

When we build a solution we always start by defining the purpose, goals, strategy and results. We find solutions within a long row of areas such as:

• • Relationship and loyalty marketing

• • Product launches

• • Fairs and events

• • Fundraising

• • Incentive programs and rewardings

• • Co-branding

• • Sponsoring

• • Generel marketing (brand awareness etc.)

• • Internal branding